Crisis Response Communications

Crisis Management Skills for Public Relations Professionals and Students

Tag Archives: response plan

Media Monitoring: A Look Outside Your Organization

Just as a pilot needs accurate information to navigate through clouds a communicator needs accurate feedback to navigate through the fog of a crisis. For most crises, that information can be obtained through media monitoring. Media monitoring provides a look outside your organization to learn what people important to it – your stakeholders – are [...]

The Three Components of Effective Crisis Response

Regardless of its size or purpose no organization is immune from a crisis that can damage or destroy its reputation. An image is fabricated; a reputation is earned. An image is mostly an internally generated description depicting how an organization wants to be perceived. Some Mission, Vision, Values Statements and marketing campaigns fall into this [...]